Strategy focuses on everything from which hill to secure, to deciding which miltary campaigns to engage in.
A term from military science, strategy is the focus of the command group. Strategy focuses on setting goals and which groups can obtain the goals.
Once the "who, what, where, when, and why" is decided, tactics takes over as the "how".
The Fedora strategy of creating and supporting only FLOSS is derived from the culture of the community combined with a pragmatic view of the legal and business landscape.